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From data chaos to AI-driven clarity: How SMEs can use GenAI for smarter sales decisions

Mid-sized manufacturing companies often sit on massive amounts of valuable operational and sales data — but lack the internal resources, time, or analytics teams needed to turn that data into meaningful business decisions. As a result, crucial insights remain hidden, and growth opportunities go untapped.
In this interactive session, Scavenger AI will present a real-world case study from a German industrial SME to show how generative AI is changing the game. You’ll learn how the company used the no-code AI platform to analyze its internal data in a matter of hours — not weeks — and uncover actionable insights that directly improved commercial performance.
You’ll see an overview of how they:
-identified hidden sales trends across product categories and customer segments -surfaced patterns in regional performance that were previously overlooked -increased profitability by enabling more targeted, data-driven sales strategies -all without having to wait for dashboards or BI support
Whether you’re a sales leader, operations manager, or innovation lead, this session will give you a practical look at how GenAI can help SMEs make faster, smarter decisions using the data they already have.